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v0.3.0

SUPPLIER API / CSV CAMPAIGN Validates lead ROUTE GROUP Waterfall BUYER Destination lead submitted distribute deliver
LEAD IN Route 1: Buyer A REJECTED tries next Route 2: Buyer B ACCEPTED SOLD Route 3: Buyer C skipped — buyer accepted above Within a group, routes are tried until a buyer accepts. Other groups apply their own filters.
LEAD FIELD FILTER state = "CA"? pass fail FILTERED CAP CHECK 50/day limit? pass full CAPPED SEND to buyer HOW FILTERING WORKS: Each route has its own filter chain. A lead must pass ALL checks to reach the buyer. If it fails any check, the waterfall moves to the next route. If all routes fail, the lead ends as "not sold".
1. Create Campaign 2. Add Route Groups 3. Link Buyers + Dests 4. Go Live Send leads!
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Settings
Settings

Create Smart Destination Group

Smart Filters (Optional)
MATCH ALL (AND)
MATCH ANY (OR)

Edit Delivery Group

Smart Filters
MATCH ALL (AND)
MATCH ANY (OR)

Delete Group

Are you sure you want to delete this group? This cannot be undone.

Default Settings

Edit Destination Settings

Destination: — Group:

Route Settings
Lower = higher priority
Deduplication
Data Validation
Suppression Lists

Block leads that exist in selected campaigns.

Smart Filters
MATCH ALL (AND)
MATCH ANY (OR)

Remove Destination

Remove this destination from the group? It can be added back later.

Delete Campaign

Are you sure you want to delete ""?

Warning: This cannot be undone. All groups, routes, and settings will be permanently deleted.